After posting about up-and-coming brand Lipslut’s promise to donate half of it’s profits from sales of their ‘F*ck Trump’ liquid lipsticks, I wanted to look at other beauty brands who are also doing their bit for charity.
1. A firm favourite among fake tan junkies like myself, Bondi Sands offers more than just a year-round sun-kissed glow, with 25p from the sale of each bottle going towards terminal illness support charity Marie Curie.
2. The MAC Viva Glam campaign donates 100% of it’s profits to the MAC Aids Fund. The range includes lipstick and MAC’s much-coveted Lipglass, and a dedicated section of the MAC website shows users what the purchase of one product will fund in the ongoing fight against AIDS.
3. Every year on World Sight Day, L’Occitane releases it’s Solidarity Soap, with the profits from each shea and apricot scented bar going to charities that aim to prevent blindness in third-world countries.
4.Neal’s Yard Bee Lovely honey-infused range has raised over 60,000 for charities dedicated to saving and conserving the UK’s dwindling bee population.
5. Beauty tycoon Laura Mercier launched three new products under the Laura Mercier Ovarian Cancer scheme in 2012 and donates 100% of the profits to the treatment and prevention of ovarian cancer. The products are a fan-favourite and have all become bestsellers.